Privacy Policy

Last updated: October 13, 2026

ASTERLY BABY operates this store and website, including all related information, content, features, tools, products, and services, to provide you, our customer, with a convenient and trustworthy shopping experience (the "Services").

ASTERLY BABY is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise interact with our Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls regarding the collection, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read and understood the practices described below.

Personal Information We Collect or Process

When we refer to "personal information," we mean information that identifies or can reasonably be linked to you or another individual.

Depending on how you interact with our Services, where you reside, and applicable laws, we may collect or process the following categories of personal information:

  • Contact Information: Your name, email address, phone number, billing address, and shipping address.
  • Financial Information: Payment card information, transaction details, payment confirmations, and other payment-related information.
  • Account Information: Your username, password, preferences, settings, and account-related details.
  • Transaction Information: Products you view, add to your cart, purchase, return, exchange, or cancel, along with your order history.
  • Communications: Information you provide when contacting ASTERLY BABY customer support or submitting inquiries.
  • Device Information: Your device type, browser, IP address, network connection, and other technical identifiers.
  • Usage Information: Information about how you access, browse, and interact with our website and Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from You: When you place an order, create an account, contact customer support, or otherwise provide information to us.
  • Automatically Through Our Services: Through cookies, device information, browser activity, and similar technologies.
  • Service Providers: Companies that help us process payments, fulfill orders, provide technical services, or support our business operations.
  • Business Partners and Third Parties: Where permitted by applicable laws.

How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Improving Our Services

We use your information to process payments, fulfill orders, arrange deliveries, manage returns and exchanges, maintain customer accounts, and improve your shopping experience.

We may also use your information to recommend relevant products, remember your preferences, and provide information about your purchases.

Marketing and Advertising

We may use your personal information to send promotional communications, special offers, product updates, and relevant marketing content, subject to applicable consent and privacy requirements.

We may also work with advertising partners to display advertisements based on your interactions with our website.

Security and Fraud Prevention

We use personal information to verify transactions, protect customer accounts, detect suspicious activity, prevent fraud, and maintain the security of our Services.

Customer Support and Communication

We use your information to answer questions, provide order updates, address concerns, and assist with purchases, shipping, returns, and refunds.

Legal Compliance

We may process personal information to comply with applicable laws, respond to lawful requests, resolve disputes, and protect our legal rights.

How We Disclose Personal Information

We may disclose personal information to trusted third parties when necessary to operate our business and provide our Services.

These parties may include:

  • Shopify: Our e-commerce platform provider.
  • Payment Processors: To securely process transactions and payments.
  • Shipping and Fulfillment Providers: To prepare, ship, and deliver customer orders.
  • Customer Support Providers: To assist with customer inquiries and order-related issues.
  • Marketing and Analytics Partners: To analyze website performance and deliver relevant advertising.
  • Legal and Regulatory Authorities: Where required by applicable law or lawful requests.

We may also disclose information when you direct us to do so, provide consent, or interact with integrated third-party services.

Personal information may be disclosed as part of a merger, acquisition, restructuring, or other business transaction, where permitted by applicable law.

Relationship with Shopify

ASTERLY BABY is powered by Shopify, which provides the technology that supports our online store.

Shopify collects and processes certain personal information related to your access to and use of our Services.

Information submitted through our store may be shared with Shopify and authorized service providers, including parties located outside your country of residence, to facilitate transactions, improve services, and maintain platform functionality.

Shopify may also process information to provide enhanced features and shopping experiences across participating merchants.

For more information, please visit:

Shopify Consumer Privacy Policy

Shopify Privacy Portal

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve functionality, remember preferences, analyze website traffic, and enhance your shopping experience.

These technologies may help us:

  • Maintain shopping cart functionality.
  • Remember customer preferences.
  • Improve website performance.
  • Understand how visitors interact with our store.
  • Provide relevant advertising and marketing content.

You may be able to manage cookies through your browser settings or privacy controls made available on our website.

Disabling certain cookies may affect website functionality.

Third-Party Websites and Links

Our Services may contain links to third-party websites, platforms, or services that are not owned or controlled by ASTERLY BABY.

We are not responsible for the privacy practices, content, security, or accuracy of these third-party websites.

We encourage you to review their privacy policies before sharing personal information.

Information you voluntarily share through public platforms, including social media, may be accessible to other users or third parties.

Children's Privacy

ASTERLY BABY specializes in products designed to support babies and parents, including products that assist parents during their baby's early walking stages.

However, our online store and purchasing Services are intended for adults, parents, and legal guardians, not children.

We do not knowingly collect personal information directly from children under the age of majority in their jurisdiction.

If you believe a child has provided personal information to us, please contact support@harovan.com so we can review the situation and take appropriate action.

We do not have actual knowledge that we sell or share the personal information of individuals under 16 years of age, as those terms are defined under applicable privacy laws.

Security and Retention of Personal Information

We take reasonable measures to protect personal information from unauthorized access, misuse, disclosure, alteration, and loss.

However, no method of internet transmission or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.

We retain personal information only as long as reasonably necessary for purposes such as:

  • Processing and fulfilling orders.
  • Maintaining customer accounts.
  • Providing customer support.
  • Meeting legal and regulatory obligations.
  • Resolving disputes.
  • Preventing fraud.
  • Enforcing our policies and agreements.

Retention periods depend on the nature of the information and applicable legal requirements.

Your Privacy Rights and Choices

Depending on your location and applicable laws, you may have certain rights regarding your personal information.

These may include:

  • Right to Access: Request information about the personal data we maintain about you.
  • Right to Correction: Request corrections to inaccurate or incomplete personal information.
  • Right to Deletion: Request deletion of personal information, subject to applicable legal exceptions.
  • Right to Data Portability: Request a copy of your personal information in a portable format where applicable.
  • Right to Opt Out: Request to opt out of certain personal information sales, sharing, or targeted advertising practices, where applicable.
  • Marketing Preferences: Unsubscribe from promotional emails using the unsubscribe link included in our communications.

If you visit our website with a recognized Global Privacy Control signal enabled, we will process the signal as required by applicable law.

For more information about Global Privacy Control, visit:

https://globalprivacycontrol.org/

To exercise your privacy rights, please contact us at support@harovan.com.

We may need to verify your identity before processing certain requests.

We will not discriminate against you for exercising your privacy rights.

Additional Rights for European and UK Customers

If you reside in the European Economic Area (EEA) or the United Kingdom, you may have additional rights under applicable data protection laws.

These rights may include:

  • Right to Object: Object to certain types of personal information processing.
  • Right to Restrict Processing: Request limitations on how your information is processed.
  • Right to Withdraw Consent: Withdraw consent where processing is based on your consent.
  • Right to Lodge a Complaint: Submit a complaint to an appropriate data protection authority.

Withdrawing consent does not affect the lawfulness of processing conducted before the withdrawal.

You may exercise these rights by contacting us using the details provided below.

International Data Transfers

Because ASTERLY BABY operates an online store supported by international technology and fulfillment providers, your personal information may be transferred to, stored, or processed in countries outside your country of residence.

Where required by applicable law, we use appropriate safeguards to protect personal information transferred internationally.

For transfers from the European Economic Area or United Kingdom, these safeguards may include recognized contractual protections, such as Standard Contractual Clauses, or other legally approved transfer mechanisms.

Complaints

If you have concerns about how we collect, use, disclose, or protect your personal information, please contact us.

We will review your concerns and respond in accordance with applicable legal requirements.

Depending on your jurisdiction, you may also have the right to lodge a complaint with your local data protection authority.

Changes to This Privacy Policy

ASTERLY BABY may update this Privacy Policy periodically to reflect changes in our business operations, website functionality, legal obligations, or privacy practices.

Any changes will be published on this page with an updated revision date.

Where required by law, we will provide additional notice regarding material changes.

We encourage customers to review this Privacy Policy periodically.

Contact Information

If you have any questions about this Privacy Policy, our privacy practices, or wish to exercise your privacy rights, please contact us.

ASTERLY BABY

Email: support@harovan.com

Phone: +1 (307) 298-6586

Business Address:

30 N Gould St Ste N

Sheridan, SHERIDAN COUNTY, WY 82801

USA

For purposes of applicable data protection laws, the business operating ASTERLY BABY is responsible for determining how personal information is collected and processed in connection with our Services.